About Us

A Modern Boutique for the Vintage Soul

Blue Moon has called downtown Bentonville home since 2011, when it opened right on the square as Blue Moon on the Square.

Toni Patton took full ownership in 2019, and that November, she moved the store a couple of blocks down Main Street and gave it a new name — Blue Moon Bentonville. The smaller space meant leaner overhead, and leaner overhead is exactly what got this store through COVID a few months later. In July 2021, Blue Moon moved again, this time to its current home at 114 W. Central Ave., where it's been growing steadily, on purpose, ever since.

Here's what you'll find inside: women's clothing that's easy to wear and easier to love, jewelry and accessories, faith-based gifts and devotionals, and Razorback gear that's always, always licensed — we don't play around with that. Plus the kind of Bentonville-only finds — local makers, hometown souvenirs — you won't find at a mall two states over.

Faith is part of how we do business, not a sign in the window. It shows up in how we treat you, not in a script. Whether you've called Bentonville home for twenty years or you wandered in on your way to Crystal Bridges, we want you to walk out with something you love — and feeling like somebody was glad you stopped by.

Blessings,
Toni Patton, Owner
Blue Moon Bentonville
114 W. Central Ave., Bentonville, AR